How To Buy Google (GOOGL) Stock

Top 2 brokers to buy Google shares
Interactive Brokers
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If you want to buy Google shares, you will need to have a brokerage account at an online broker like Interactive Brokers. Once you opened a trading account, log into it, search for Google shares on the trading platform, enter the number of shares you wish to buy, and click buy. This will initiate the purchase of shares, or execute the buy order in trading lingo.

How to Buy Google Stock, Investing in GOOGL (Alphabet)
6 Steps of buying Google shares

  1. Find a good online broker, use our broker finder tool if you are stuck
  2. Open your brokerage account
  3. Deposit money into your account
  4. Log in to the trading platform
  5. Buy Google ( GOOGL ) shares
  6. Review your Google position regularly

How to Buy Google Stock, Investing in GOOGL (Alphabet)
Best 5 brokers for buying Google shares

Interactive Brokers Interactive Brokers is a US discount broker. It is listed on a stock exchange and regulated by several authorities, including top-tier ones like the FCA and the SEC. Visit broker
Fidelity Fidelity is a US stockbroker. It is regulated by top-tier authorities SEC and FINRA. Visit broker
Zacks Trade Zacks Trade is a US discount broker that also allows international clients to open an account. Zacks Trade is a division of LBMZ Securities, which is regulated by SEC and FINRA. Customers are protected by the SIPC scheme, up to $500,000 (including a $250,000 limit for cash). Visit broker
eToro eToro is a global social trading broker. It is regulated by top-tier authorities such as the UK FCA or Australia's ASIC. eToro USA LCC does not offer CFDs, only real Crypto assets available. Visit broker
Charles Schwab Charles Schwab is a US discount broker, regulated by top-tier US authorities the SEC and FINRA. The company is listed on the New York Stock Exchange and holds a banking license. Visit broker

How to Buy Google Stock, Investing in GOOGL (Alphabet)
Is Google stock safe to buy?

Google is a large cap company with a solid balance sheet, steady revenue and profit growth. As such, Google is among the safer stocks to buy in the long run. Nevertheless, stocks are risky assets, so if you are a short-term investor, be prepared for possible declines in the share price.

How to Buy Google Stock, Investing in GOOGL (Alphabet)
How much does it cost to buy Google stock?

As of July 3, 2022, one Google share cost $2,175; the share price moved in a range of $2,037.69 - 3,030.93 in the last 52 weeks. Expect to pay some brokerage fees in addition to the actual share price. A good solution to investing in Google without buying one full share is to purchase fractional shares of GOOGL.

How to Buy Google Stock, Investing in GOOGL (Alphabet)
How to buy Google fractional shares?

If you do not want to buy a full Google share, you can cut costs by owning a part of a share. These are called fractional shares. Many online brokers like Interactive Brokers, Robinhood and TD Ameritrade, allow their clients to invest in fractional shares.

How to Buy Google Stock, Investing in GOOGL (Alphabet)
GOOG vs GOOGL shares

Shares with the GOOGL ticker are common Class A shares, which give their owners voting rights. GOOG shares on the other hand, are Class C shares with no voting rights.

The price difference between the two types is usually negligible, with GOOGL shares being more expensive. The third type, class B shares are not publicly traded; they belong to the founders and employees of Alphabet, the company behind Google.

How to Buy Google Stock, Investing in GOOGL (Alphabet)
Reasons to buy Google stock

Alphabet (GOOGL) is a stable company with solid growth, making it a reliable investment in the long term. Key Alphabet financial features:

  • Healthy balance sheet
  • Solid free cash flow
  • Stable YoY revenue growth
  • Very strong market position
  • High investment in R&D

How to Buy Google Stock, Investing in GOOGL (Alphabet)
About Google

Google is a US tech company, traded on the NASDAQ stock exchange under the GOOGL ticker. In addition to being the leading search engine in the world, Android and other tech products and services also run on Google. If you'd like to buy Google stocks, you will need to find a broker that gives you access to the NASDAQ stock exchange because that is the main venue where Google shares are traded.

Author of this article

Gyula Lencsés, CFA

Author of this article

Gyula Lencsés, CFA has more than 10 years of experience in the financial industry. He spent most of his career in the wealth management business as a portfolio manager of mutual funds. He has a trading experience in a wide range of asset classes, including stocks, ETFs, bonds, commodities, forex and derivatives markets.

Gyula Lencsés, CFA

Head of content

Gyula Lencsés, CFA has more than 10 years of experience in the financial industry. He spent most of his career in the wealth management business as a portfolio manager of mutual funds. He has a trading experience in a wide range of asset classes, including stocks, ETFs, bonds, commodities, forex and derivatives markets.

Everything you find on BrokerChooser is based on reliable data and unbiased information. We combine our 10+ years finance experience with readers feedback. Read more about our methodology

Top 2 brokers to buy Google shares

Interactive Brokers Fidelity

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