Beginner's guide to buy Amazon shares

Written by
Gyula L.
Fact checked by
Tamás D.
12h ago

Buying shares in Amazon (AMZN), one of the most valuable and fast-growing companies in the world, is favored highly among investors. But for beginners, the process can be overwhelming.

This article is a beginner's guide to buying Amazon shares, which means you'll find out all the basics that will give you more confidence in making an informed decision, whether you're a long-term investor or a short-term trader.


  • The cost of buying Amazon shares is made up of the stock price and the commission charged by brokers
  • You can buy just one, or even less than one Amazon share, called a fractional share
  • To buy Amazon shares, you need to open a brokerage account and deposit money to it

How much does it cost to buy one Amazon share?

The cost of buying one share of Amazon depends on two main factors: 

  • the share price at which the stock is trading
  • the cost of the trade itself, which is a commission charged by your brokerage firm


As of January 2023, Amazon shares are trading at around $100 per share. However, stock prices can change quickly and frequently, so check the current stock price before making any investment decisions. With fractional share trading, you can even buy less than one share of Amazon to start with (e.g. 0.25 shares).

When you buy Amazon shares, you may also be charged a commission fee by your brokerage firm, which can vary depending on the broker. Luckily, an increasing number of brokerages today offer commission-free trading for stocks. 

Find the right broker to buy Amazon shares

You can save time by using the tools developed by BrokerChooser experts to find out how much it costs to buy one Amazon share, and which brokerages are commission-free. The quickest way to find an answer in our Brokerage Fee Calculator, where you can check exactly how much it costs to buy Amazon shares at each broker. Commission-free brokers are highlighted and listed at the top. 

You can also use our Find My Broker tool to find commission-free brokers available in your country that offer stock trading, while in Compare Brokers you can see how various brokerage fees stack up against each other.

How to buy your first Amazon share

If this is your first stock trade ever, use our dedicated step-by-step guide to make the process of buying Amazon shares smooth and hassle-free. We'll help you make your first investment in no time!

Can you buy one share of Amazon stock?

Yes, it is possible to buy one share of Amazon stock.

You can buy shares traded on stock exchanges individually, at the current market price, with no minimum requirement on the number of shares. 

With the increasing availability of fractional shares at brokerages, it is even possible to buy less than one Amazon share, a smaller piece of the stock. So, for example, instead of buying 1 Amazon share for $100, you could buy 0.34 shares for $34.

Read more about how to buy Amazon fractional shares.

Order panel for buying Amazon fractional shares in the eToro mobile app

What do you need to do to buy an Amazon share?

Here is a beginner's guide on how to buy shares of Amazon:

  1. Find a good online broker: In order to buy shares of Amazon, you'll need to open a brokerage account with a firm that offers the ability to trade on the NASDAQ stock exchange.
  2. Open an account at the broker.
  3. Fund your brokerage account: Once you opened an account, you will need to deposit money on it before you can place an order to buy shares.
  4. Place an order: If you've decided how much you want to invest, you can place an order to buy shares of Amazon through your brokerage account.
  5. Monitor your investment: After you've purchased shares of Amazon, you should regularly review the stock's performance, news and any financial updates.
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Further reading

Author of this article

Gyula Lencsés, CFA
Gyula Lencsés, CFA

Gyula is a former analyst expert and Head of Content at BrokerChooser. With over a decade in finance, he led content creation at BrokerChooser and personally evaluated some of our 100+ listed brokers. He opened real-money accounts, executed transactions, and engaged with customer services, offering firsthand assessments. Prior to BrokerChooser, he managed mutual funds in wealth management, trading stocks, ETFs, bonds, commodities, forex, and derivatives. His goal: simplify the hunt for top brokers in a dynamic investment landscape.

Everything you find on BrokerChooser is based on reliable data and unbiased information. We combine our 10+ years finance experience with readers feedback. Read more about our methodology.

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