Compare Ally Invest vs Halifax


Online brokers compared for fees, trading platforms, safety and more. See how Ally Invest stacks up against Halifax!

Ally Invest vs Halifax
overall rating
4.7
4.0
overall pros
  • Low trading and non-trading fees
  • Easy and fully digital account opening
  • Great education
  • Low non-trading fees
  • Good options for deposits and withdrawals
  • Quick and easy account opening
overall cons
  • You can trade only on US markets
  • Forex trading is available through a separate account
  • Lack of proper 2-step authentication
  • High stock trading fees
  • Limited web-based platform
  • No mobile or desktop platforms
fees
4.5
  • Low trading fees
  • Low non-trading fees
  • Zero commission on most stocks and ETFs
  • Margin rates could be lower
2.2
  • Low non-trading fees
  • No withdrawal fee
  • No inactivity fee
  • High trading fees
  • High stock and ETF fees
account opening
4.4
  • Fully digital
  • Low minimum deposit
  • Slow account verification
4.0
  • Fast
  • Fully digital
  • No minimum deposit
  • Not user-friendly
  • Only for UK residents
deposit and withdrawal
2.6
  • No deposit fee
  • User-friendly
  • Free ACH withdrawal
  • Credit/Debit card not available
  • High outgoing wire transfer fee
3.8
  • Credit/Debit card available
  • Free withdrawal
  • No deposit fee
  • Only one account base currency
  • Slow withdrawal - over 3 days
  • Electronic wallets not available
web trading platform
3.5
  • User-friendly
  • Good search function
  • Good customizability (for charts, workspace)
  • No clear fee report available
  • No two-step (safer) login
3.5
  • User-friendly
  • Clear fee report
  • Two-step (safer) login
  • Limited customizability (for charts, workspace)
  • No research capabilities in the portal
mobile trading platform
3.3
  • User-friendly
  • Good search function
  • Good variety of order types
  • No two-step (safer) login
  • No price alerts
  • Mutual funds and bonds are not covered
desktop trading platform
markets and products
2.9
  • Stock
  • ETF
  • Fund
  • Bond
  • Options
3.0
  • Stock
  • ETF
  • Fund
  • Investment Trusts
research
3.8
  • Good interactive chart
  • Trading ideas
  • Good option strategy analyzer
  • Screener only for ETFs
3.5
  • Trading ideas
  • Data on asset fundamentals
  • Research tools not integrated into web trading platform
customer service
3.5
  • Phone support
  • Live chat
  • 24/7 availability
  • Average speed of customer support
3.0
  • Phone support
  • Live chat
  • Relevant answers
  • No 24/7 support
  • No response to email
education
4.3
  • Trading platform tutorial
  • Educational videos
  • No demo account
3.5
  • Trading platform tutorial
  • Educational videos
  • No demo account
  • High level of investor protection
  • Banking background
  • Regulated by top-tier financial authorities in the US
  • No negative balance protection
  • No investor protection for forex
  • High level of investor protection
  • Banking background
  • All clients belong to a top-tier financial authority
recommended for Investors and traders looking for low fees and focusing on the US market Beginners and long-term investors
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