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J.P. Morgan Self-Directed Investing Review 2024

Written by
Gyula L.
Fact checked by
2d ago
Trusted by BrokerChooser
  • Regulated by the top-tier SEC and FINRA in the US
  • Founded in 1985
  • Investor protection is $500k (securities up to $500k, cash up to $250k)
  • Retail investing business was not involved in any major scandal
1,852 people picked this broker at BrokerChooser in the last 6 months

Our take on J.P. Morgan Self-Directed Investing

J.P. Morgan Self-Directed Investing is a brokerage solution offered by J.P. Morgan Securities LLC (a J.P. Morgan affiliate), regulated by top-tier US authorities SEC and FINRA.

J.P. Morgan Self-Directed Investing charges little to no extra fees for trading US stocks, ETFs, mutual funds and US bonds. The account opening is seamless, fully digital and fast. The broker is owned by J.P. Morgan, which holds a banking license and is listed on the stock exchange. It is a good choice for beginner investors.

On the negative side, J.P. Morgan Self-Directed Investing is available only to US residents. The product portfolio is limited to stocks, ETFs, options, bonds and mutual funds. Lastly, research capabilities are weak as charting tools are limited and there are no recommendations or analytical tools.

BrokerChooser score
4.5 4.5 /5
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J.P. Morgan Self-Directed Investing is available in the United States
  • Commission-free US stocks, ETFs, funds and bonds
  • Fast and fully digital account opening
  • Well-established parent company
  • Pays interest on uninvested cash
  • Available only to US clients
  • Limited product portfolio
  • Basic research tools
“I recommend J.P. Morgan Self-Directed Investing for beginners and buy-and-hold investors focusing on the US stock market.”

J.P. Morgan Self-Directed Investing summary

Snapshot of key data
🗺 Country of regulationUSA
💰 US stock fee$0 per trade for US listed stocks. Foreign equity has a 0.20% commission.
💰 Inactivity fee chargedNo
💰 Withdrawal fee$0
💰 Minimum deposit$0
🕖 Time to open an account1 day
🎮 Demo account providedNo
🛍️ Products offeredStock, ETF, Fund, Bond, Options, Portfolio Builder
Account opening
Deposit and withdrawal
Desktop platform

For a more comprehensive, in-depth look at the broker's services and features, simply expand on the sections below.

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Score: 4.5/5
J.P. Morgan Self-Directed Investing offers commission-free trading, but transaction and other smaller fees may apply.
  • Low non-trading fees
  • Commission-free stock, ETF, fund and bond trades
  • Low fees like transaction costs may apply
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Account opening

Score: 5/5
Account opening at J.P. Morgan Self-Directed Investing is seamless and fully digital: it took us one day to open an account. However, only US clients are accepted.
  • Fast
  • Fully digital
  • No minimum deposit
  • Only for US clients
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Deposit and withdrawal

Score: 1.6/5
At J.P. Morgan Self-Directed Investing there is no deposit fee and transferring money is simple and easy, although there could be more withdrawal options.
  • No deposit fee
  • Quick deposit and withdrawal - within 3 days
  • Credit/Debit card not available
  • Only one account base currency
  • High wire withdrawal fee for external accounts
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Web trading platform

Score: 2.9/5
J.P. Morgan Self-Directed Investing's web trading platform is exceptionally easy to use and boasts a great search function. However, two-step authentication is missing, there are no clear fee reports and users can't set price alerts.
  • User-friendly
  • Good search function
  • Order confirmation
  • No clear fee report available
  • No two-step (safer) login
  • Limited customizability (for charts, workspace)
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Mobile trading platform

Score: 3.9/5
J.P. Morgan Self-Directed Investing offers a great mobile trading platform with price alerts and biometric login. In functionalities and design, the app is the same as the web trading platform.
  • User-friendly
  • Good search function
  • Order confirmation
  • No two-step (safer) login
  • No price alerts
  • No Face ID login
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Desktop trading platform

J.P. Morgan Self-Directed Investing does not provide a desktop trading platform.
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Markets and products

Score: 2.1/5
J.P. Morgan Self-Directed Investing has a limited product portfolio including stocks, ETFs, funds, bonds and options. Unfortunately, the product portfolio only includes assets traded on the US market.
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Score: 3/5
J.P. Morgan Self-Directed Investing's fundamental data or screening research tools are user-friendly. However, sophisticated charting tools and recommendations are missing.
  • Data on asset fundamentals
  • Easy-to-use screener
  • Limited interactive charting
  • No trading ideas
  • Limited set of analytic tools
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Customer service

Score: 1.3/5
The customer service at J.P. Morgan Self-Directed Investing is limited to a quick and relevant phone support or to visiting a branch. While you can send secure messages, email and chat are not available.
  • Fast response time
  • Relevant answers
  • Fast and relevant phone support
  • No live chat
  • No 24/7 support
  • Secure message instead of email support
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Score: 2.5/5
J.P. Morgan Self-Directed Investing's education section offers a wealth of high-quality videos and articles. On the negative side, there is no demo account nor platform tutorial videos.
  • Educational videos
  • Good production quality
  • No demo account
  • No trading platform tutorial videos
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J.P. Morgan Self-Directed Investing is regulated by top-tier US regulators like the SEC and FINRA. The investor protection amount is high, but negative balance protection is not available.
  • Majority of clients belong to a top-tier financial authority
  • High level of investor protection
  • Banking background
  • No negative balance protection
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Bottom line

J.P. Morgan Self-Directed Investing, formerly Chase You Invest, offers great fees: the broker does not charge additional fees for trading US stocks, ETFs, mutual funds and US bonds. Some very low charges may apply to cover costs imposed by regulatory or stock exchange authorities (e.g. $0.01-0.03 per $1,000 principal for US stocks and ETFs).
The fully digital account opening is easy and fast, and onboarding is seamless.J.P. Morgan Self-Directed Investing's parent company, J.P. Morgan, has a banking background, is listed on the New York Stock Exchange and is regulated by the SEC.
J.P. Morgan Self-Directed Investing has some drawbacks, though. It is only available to US residents,the product portfolio is limited, with a heavy focus on US markets, and research tools are basic.
In a nutshell, J.P. Morgan Self-Directed Investing offers low-cost trading and has one of the most robust parent companies. Feel free to give it a try.

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Author of this review

Gyula Lencsés, CFA
Gyula Lencsés, CFA

Gyula is a former analyst expert and Head of Content at BrokerChooser. With over a decade in finance, he led content creation at BrokerChooser and personally evaluated some of our 100+ listed brokers. He opened real-money accounts, executed transactions, and engaged with customer services, offering firsthand assessments. Prior to BrokerChooser, he managed mutual funds in wealth management, trading stocks, ETFs, bonds, commodities, forex, and derivatives. His goal: simplify the hunt for top brokers in a dynamic investment landscape.

Everything you find on BrokerChooser is based on reliable data and unbiased information. We combine our 10+ years finance experience with readers feedback. Read more about our methodology.

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