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Best brokers for beginners in the United States in 2023

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eToro USA LLC; Investments are subject to market risk, including the possible loss of principal
Find below the best brokers for beginners available in the United States, updated for 2023:
  1. eToro - the best broker for beginners in the United States in 2023. Free stock and ETF trading. Seamless account opening. Social trading.
  2. Webull - Free stock, ETF and options trading. Fast and easy account opening. Great trading platforms.
  3. moomoo - Commission-free stock and ETF trading. Fast and easy account opening. Quality analytical tools and excellent education services.
  4. Alpaca Trading - Great API trading service. Free stock & ETF trading. Fantastic charting tools.
  5. TD Ameritrade - Low trading fees (free stock and ETF trading). Superb desktop trading platform. Great customer support.
  6. Merrill Edge - Low trading fees. Easy and seamless account opening. Strong parent company.
  7. Charles Schwab - Free stock and ETF trading. Outstanding research. Great customer service.
  8. TradeZero - Real stocks and ETFs are commission-free. Quick and easy account opening. Excellent education and customer support.
  9. Fidelity - Commission-free US stocks and ETFs. Great trading platforms and research. US and international stocks.
  10. J.P. Morgan Self-Directed Investing - Commission-free US stocks, ETFs, funds and bonds. Fast and fully digital account opening. Well-established parent company.

Best brokers for beginners
Overview of the best brokers for beginners


While many online brokers suitable for beginners offer an excellent service, the ones in our toplist go the extra mile.

Broker
Minimum deposit
Time to open account
eToro
$10
For Israeli clients, the minimum first-time deposit is $10,000. For residents of Australia and the US, it is $50, while for residents of Russia, China, Hong Kong, Taiwan and Macau, it is $500.
1 day
Webull
$0
No minimum deposit for cash accounts, but there is a $2,000 minimum for margin accounts
1 day
moomoo
$0
There is no minimum deposit
1-3 days
Alpaca Trading
$0
$0 for retail account, $30,000 for business accounts
1 day
TD Ameritrade
$0
$0 for US non-margin accounts, $2,000 for US margin accounts, and clients in Malaysia and Singapore are recommended to start with $3,500.
1-3 days
Merrill Edge
$0
No minimum deposit
1 day
Charles Schwab
$0
$0 for US clients and $25,000 for non-US clients
1 day
TradeZero
$250
$250 is the minimum deposit
1 day
Fidelity
$0
No minimum account balance
1-3 days
J.P. Morgan Self-Directed Investing
$0
No minimum account balance
1 day
Best brokers for beginners data compiled for June 2023

Popularity of the best brokers for beginners in the United States

Interested in what others think? Here's how many people chose these brokers at BrokerChooser in the last 6 months.

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Best brokers for beginners
Fees at the best brokers for beginners

Broker
US stock
UK stock
eToro
$0.0
Free stock and ETF trading
$0.0
Free stock and ETF trading, except for clients from Australia, where a 0.09% spread cost per transaction applies
Webull
$0.0
$0 per trade plus regulatory and exchange fees
-
Not available
moomoo
$0.0
$0 per trade
-
Not available
Alpaca Trading
$0.0
Commission-free stock trading
-
Not available
TD Ameritrade
$0.0
Free stock and ETF trading
-
Not available
Merrill Edge
$0.0
Commission-free stock and ETF trading
-
Not available
Charles Schwab
$0.0
Free stock and ETF trading
-
Not available
TradeZero
$0.0
Commission-free, but orders less than 200 shares have $0.99 flat fee.
$0.0
Commission-free, but orders less than 200 shares have $0.99 flat fee.
Fidelity
$0.0
Free stock and ETF trading
$11.2
£9 per trade
J.P. Morgan Self-Directed Investing
$0.0
$0 per trade for US listed stocks. Foreign equity has a 0.20% commission.
-
Not available
Fees at the best brokers for beginners in 2023
All commissions are for opening a position, holding for a week, and closing.

Best brokers for beginners
Non-trading fees at the best brokers for beginners

Non-trading fees are charges that are not directly related to a trade and typically include the account maintenance fee, deposit/withdrawal fees and the inactivity fee.

Broker
Account fee
Inactivity fee
eToro
No account fee
$10 per month after one year inactivity. Inactivity means that you don't log in to your account
Webull
No account fee
No inactivity fee
moomoo
No account fee for US stocks, but HK$ 15 per order for Hong Kong stocks
No inactivity fee
Alpaca Trading
No account fee
No inactivity fee
TD Ameritrade
No account fee
No inactivity fee
Merrill Edge
No account fee
No inactivity fee
Charles Schwab
No account fee
No inactivity fee
TradeZero
No account fee.
No inactivity fee
Fidelity
No account fee
No inactivity fee
J.P. Morgan Self-Directed Investing
No account fee
No inactivity fee
Non-trading fees at the best brokers for beginners in 2023

And now, let's see in detail the best online brokers for beginners in 2023 one by one.

eToro Logo

#1 Best broker for beginners
eToro

Recommended for traders interested in social trading (i.e. copying other investors’ trades) and zero-commission stock trading

Visit broker
eToro USA LLC; Investments are subject to market risk, including the possible loss of principal

eToro snapshot
Minimum deposit $10
US stock fee $0.0
Demo account Yes
Mobile platform score 4.9 stars
Time to open account 1 day
Inactivity fee Yes
Read review For a detailed analysis of eToro services, check out our review for 2023
Webull Logo

#2 Best broker for beginners
Webull

Recommended for investors and traders looking for zero-commission trading and easy platforms

Visit broker

Webull snapshot
Minimum deposit $0
US stock fee $0.0
Demo account Yes
Mobile platform score 5.0 stars
Time to open account 1 day
Inactivity fee No
Read review For a detailed analysis of Webull services, check out our review for 2023
moomoo Logo

#3 Best broker for beginners
moomoo

Recommended for investors and traders looking for zero-commission trading and focusing on us markets.

Visit broker

moomoo snapshot
Minimum deposit $0
US stock fee $0.0
Demo account Yes
Mobile platform score 4.5 stars
Time to open account 1-3 days
Inactivity fee No
Read review For a detailed analysis of moomoo services, check out our review for 2023
Alpaca Trading Logo

#4 Best broker for beginners
Alpaca Trading

Recommended for traders interested in algorithmic stock trading

Visit broker

Alpaca Trading snapshot
Minimum deposit $0
US stock fee $0.0
Demo account Yes
Mobile platform score 4.2 stars
Time to open account 1 day
Inactivity fee No
Read review For a detailed analysis of Alpaca Trading services, check out our review for 2023
TD Ameritrade Logo

#5 Best broker for beginners
TD Ameritrade

Recommended for investors and traders looking for solid research and a well-equipped desktop trading platform

Visit broker

TD Ameritrade snapshot
Minimum deposit $0
US stock fee $0.0
Demo account Yes
Mobile platform score 4.8 stars
Time to open account 1-3 days
Inactivity fee No
Read review For a detailed analysis of TD Ameritrade services, check out our review for 2023
Merrill Edge Logo

#6 Best broker for beginners
Merrill Edge

Recommended for investors and traders looking for low fees, quick account opening and simple platforms

Visit broker

Merrill Edge snapshot
Minimum deposit $0
US stock fee $0.0
Demo account No
Mobile platform score 4.8 stars
Time to open account 1 day
Inactivity fee No
Read review For a detailed analysis of Merrill Edge services, check out our review for 2023
Charles Schwab Logo

#7 Best broker for beginners
Charles Schwab

Recommended for investors and traders looking for solid research, low fees and great customer service

Visit broker

Charles Schwab snapshot
Minimum deposit $0
US stock fee $0.0
Demo account Yes
Mobile platform score 4.2 stars
Time to open account 1 day
Inactivity fee No
Read review For a detailed analysis of Charles Schwab services, check out our review for 2023
TradeZero Logo

#8 Best broker for beginners
TradeZero

Recommended for investors and traders interested in commission-free trading and a focus on us stocks and options.

Visit broker

TradeZero snapshot
Minimum deposit $250
US stock fee $0.0
Demo account Yes
Mobile platform score 4.0 stars
Time to open account 1 day
Inactivity fee No
Read review For a detailed analysis of TradeZero services, check out our review for 2023
Fidelity Logo

#9 Best broker for beginners
Fidelity

Recommended for investors and traders looking for solid research and great trading platforms

Visit broker

Fidelity snapshot
Minimum deposit $0
US stock fee $0.0
Demo account Yes
Mobile platform score 5.0 stars
Time to open account 1-3 days
Inactivity fee No
Read review For a detailed analysis of Fidelity services, check out our review for 2023
J.P. Morgan Self-Directed Investing Logo

#10 Best broker for beginners
J.P. Morgan Self-Directed Investing

Recommended for beginners and buy-and-hold investors focusing on the us stock market

Visit broker

J.P. Morgan Self-Directed Investing snapshot
Minimum deposit $0
US stock fee $0.0
Demo account No
Mobile platform score 3.9 stars
Time to open account 1 day
Inactivity fee No
Read review For a detailed analysis of J.P. Morgan Self-Directed Investing services, check out our review for 2023

Best brokers for beginners
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Best brokers for beginners
How did BrokerChooser select the best online brokers for beginners in the United States?

  • We conducted interviews with newcomers who had little to zero trading experience trading.
  • We checked whether brokers offers educational tools, like a demo account or learning material.
  • We opened an account and tested the trading platform with our own money.
  • We looked at how easy and user-friendly it is to open an account for beginners.
  • We checked how easy it is to understand fees for new users.
  • We also checked and compared 102 brokers with a special focus on fees and their trading platform.
Save hours of research!
Our expert team has done all the work for you, and reviewed brokers based on BrokerChooser's unique methodology.

Best brokers for beginners
FAQ

Which broker should I use as a beginner?

Low fees and an excellent mobile platform make a broker great for beginners. Beginners can also benefit greatly if a broker has excellent educational material, and tools, such as a demo account. The best way to start your journey in the world of investing is by learning. We provide a great starting point on our education page, where you can find a lot of useful learning materials. Here we give you some tips on how to start investing. To find the best online broker for your level of expertise and risk-tolerance, use our find my broker tool.

Where should a beginner invest in stocks?

Before you make stock investments, you should draw up a plan, which involves several basic questions you ought to think about, such as what is your objective, how much time do you want to spend investing and what level of risk you want to take. For beginners, one of the best ways to to starting investing in stocks is choosing an index fund or stock mutual funds, which are an easy and low-cost way to tip your toe into the stock market. We put together a guide on how to start investing in stocks, and how to buy shares online. We explicitly guide you through how to invest in stocks. We also give you tips on how much you should invest when you are starting out. You can also browse through our top recommendations for best trading platforms for stocks.

Is trading gambling?

Trading is not gambling, although some poeple might treat it like that, but they will learn quickly that gamblers lose their money. The goal of a trader is to make predictions that will be as accurate as possible to make money, while gamblers can't predict anything, they bet. People who trade for the thrill of it, or because they want to prove something, or can’t accept losing on the market from time to time, and don’t have a plan or consistency, are trading in a gambling style. New online trading apps have recently come under the spotlight for bringing a gambling aspect into trading. The gamification of trading, with easy-to-use online platforms, little education for retail traders and the social pressure of ‘FOMO’ also contribute to a gambling attitude on the market. Serious traders should consider their objectives, their attitudes to risk, and carefully devise an investment strategy when entering a market.

Is trading hard to learn?

Trading is not diffficult to learn if you invest enough time and energy into it. But that is a big if. Plenty of people trade, but the more time you spend studying trading, the more you practice, - as with everything else -, the better results you can expect. Knowing yourself, your attitude to risk-taking, and being patient and disciplined are also crucial factors if you want to be successful. Keep a cool head, don’t look for easy money, commit to studying trading and always have a trading plan. Our aim is to make personal investing as clear and accessible for you, as possible. Our educational page is a good starting point. You can also learn from our expert traders about the difference between investing and trading, and learn here about how to become a trader. You can also learn about different investment strategies from us.

Want to learn more?

Check out these articles written by our broker and trading experts:

Best brokers for beginners
Glossary

Here is a glossary to help you with some terms in our review:

Inactivity fee: a fee that is charged when a customer has not done any buying or selling on their brokerage account for a specific amount of time determined by the brokerage.

Withdrawal fee: an amount you need to pay when you withdraw money from your trading account to your bank account.

Deposit fee: this is charged when you send money to your trading account at an online broker. The fee may differ depending on the method of transfer (i.e. bank card, bank transfer, e-wallets, etc.).

Regulators: these are official bodies established by governments or other organizations to oversee the functioning and fairness of financial markets, including markets, exchanges and firms. They also oversee that investors are not fooled by scams, and in case of wrongdoing, they try to provide some level of financial and legal backing.

Investor protection: this means that up to a certain limit, you get your money back if the broker goes into bankruptcy or commits fraud.

Non-trading fees: charges not directly related to trading, such as deposit/withdrawal fees or inactivity fees.

Trading fees: these are charged when you trade; for instance, in the form of a commission, spreads, financing rates, margin rates or a conversion fee.

Still sounds confusing? You can dive into our broader glossary explaining all the exotic terms of the financial world. We also have a forex trading glossary dedicated to terms specifically related to forex trading.

Author of this article

Adam Nasli

Author of this article

Adam is a motivated finance expert. He is one of the first hires at BrokerChooser and has since tested almost all 100+ brokers covered by BrokerChooser. Adam holds a professional degree from CEU and he helps teach finance and programming courses at his alma mater. Previously he worked in the banking sector, including at Citi Bank. He loves researching the financial industry, managing his long-term investments, and trading with algorithms.

Adam Nasli

Analyst Head

Adam is a motivated finance expert. He is one of the first hires at BrokerChooser and has since tested almost all 100+ brokers covered by BrokerChooser. Adam holds a professional degree from CEU and he helps teach finance and programming courses at his alma mater. Previously he worked in the banking sector, including at Citi Bank. He loves researching the financial industry, managing his long-term investments, and trading with algorithms.

Everything you find on BrokerChooser is based on reliable data and unbiased information. We combine our 10+ years finance experience with readers feedback. Read more about our methodology

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